Glamour creates iPad-based reality show

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The ability to buy products strategically placed on television programs — a handbag clutched by the actress Blake Lively on “Gossip Girl” or a suit worn by the actor Jon Hamm on “Mad Men” — with the click of a button has always been talked about as something that the future of marketing would deliver. But like flying cars or robot companions, it has never materialized.

Glamour is taking a stab at the concept with an original reality series produced exclusively for the iPad that allows viewers to pause the program and buy clothing worn by the characters, directly from

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